New Outing Policy

One of the purposes of this blog is to bring back real information to the SEO world and prevent SEO from going completely underground. To that end there’s a lot of stuff I’d like to post about, including, but not limited to:

  1. cloaking/ip delivery to increase conversions
  2. Backlinks you don’t want to see in your link profile
  3. How Corporate SEO is not like regular SEO

(In Fact many of these posts are already written).

There are concrete examples showing real life case studies about how things work. Of course by doing so I’m going to be showing techniques and sites that might not make Google so happy. I also have issues with outing in general, but I feel that the information shared more then makes up for the outing in general.

Therefore, the SEO Contrarian new outing policy and guidelines is as follows:

  1. Outing will not be used as a deliberate tactic to expose competitors. (Unlike certain other SEO blogs).
  2. Sites that are owned by small to medium sized business will not be displayed where possible.
  3. Sites that only generate revenue/traffic from search (According to available usage tools) will not be mentioned.
  4. Brands, Publicly Traded Companies, Fortune 1000, INC 500 and all other well known companies are fair game.
  5. If it’s possible to display concrete examples while blocking out real site information, then that’s the first choice (similar to the WebMasterWorld model).
  6. I can change this policy or ignore it at my discretion.

This policy is effective immediately, but I would love to solicit reader feedback. If you have issues with this policy, please post in the comments.


3 Comments


  1. While I’m generally in favor of a No Outing – Ever policy, the one you’ve instituted is the next best thing. It makes me happy that you even HAVE an outing policy. So few people don’t even think about it.

  2. I’m for it. Transparency is the new black.

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