Comments on: 10 Truths about Social Media that “Gurus” Don’t Want You to Know

By: Emma

Emma — Tue, 28 Jun 2011 11:04:03 +0000

Recommend a website http://blog.youronlyfriends.com/2010/06/14/hai-yall.aspx

By: Nohemi Ochsenbein

Nohemi Ochsenbein — Tue, 28 Sep 2010 09:47:32 +0000

Try putting lemongrass plants close to your house. This seems to help. Also, you could plant citronella plants.

By: Ed Doss

Ed Doss — Tue, 01 Dec 2009 16:50:58 +0000

Thanks for your blog. For me it reads a little like you have some bitter feelings towards social media. If so that’s your prerogative. There’s no question that there is a large population of Internet Marketers that tout social media as the bees knees and the end all, be all of selling. There’s also no question that many “wanna be” gurus are trying to cash in on this phenomenon by selling themselves as authorities in the matter. But here’s my beef with them as well as you regarding this issue. Social Media as a marketing venue is only in it’s infancy stages. Heck, social media itself is just a baby. No one, and I mean no one including you or the gurus can make any emphatic statements about it yet. How can you? I mean, how much real empirical data is there out there to prove anything for certain. There may be some data but not much. I feel like you do when it comes to people trying to scam the public by telling people they need to tweet for dollars but I also think that to slam the gurus by emphatically stating that social media has no value is like trying to emphatically say call the winner between two undefeated football teams. To me, social media is about building relationships not selling. If you use social media to sell then you’re just another spammer in my book. Use it to earn the trust of your “potential” and possible “future” clients and I use those terms intentionally because nothing is guaranteed when it comes to social media. Not yet anyway.
Thanks for the arousing blog.
Ed

By: Anita Campbell

Anita Campbell — Mon, 30 Nov 2009 20:29:27 +0000

I don’t know, Ari … I find value in social sites. They draw traffic and build major brand recognition.

There’s a lot of hype, for sure.

But all these social sites are just tools. A chain saw in the hands of someone inexperienced can be dangerous. In the hands of an ice carver, a chainsaw creates things of beauty. It’s the skill of the people who use the tool and what they do with it….

I know this: when hundreds of millions of people go to social sites, that’s a force too significant for me to ignore. :)

By: David Jaeger

David Jaeger — Fri, 27 Nov 2009 21:25:19 +0000

Ari,

Awesome perspective… This is one of the reasons I haven’t tried getting into social – I haven’t yet wrapped my head around creating a consistent ROI from social media the same way you can from search.

On the flip side, this is a bit of an “extreme”. e.g. I know people in the “fanatic product” communities who have built their customer base off of youtube video’s.

By: Dorian

Dorian — Thu, 19 Nov 2009 20:48:26 +0000

Great post and great blog here. It’s refreshing to read some honest advice and not the usual guru BS.

By: SEPo

SEPo — Thu, 19 Nov 2009 17:43:30 +0000

Really excellent article and about time someone actually spoke out about all the bullshit talked about twitter, facebook and all the other so called marvels of social media.
I’ve been working in the SEO/PPC game for 12 years and im sick of hearing clients asking me about how important it is to be on facebook and twitter.
Nice to have you on the scene my friend. I’ve subscribed to your articles – you da man…

Jim

By: Singapore SEO in Malaysia

Singapore SEO in Malaysia — Thu, 19 Nov 2009 05:15:28 +0000

You’re quite right. I’ve been wasting my time on Twitter & Facebook instead of creating content for my own websites. :D